I had first chanced upon the Medicom Bearbrick charity bag charms at the launch in 2008 while holidaying in Japan. They were exclusive to Isetan department stores, where I bought a charm for 450yen. Unfortunately, it was lost in usage.
Christmas 2010 came around and a new series of Bearbrick bag charms were released at Isetan, Singapore. They are individually bagged and are available in four different colours. The pink, blue and green ones are $5 each, while the silver one was $7. Proceeds go to charity and only cash payment is accepted.
Store display featuring the oversized models
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